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Vanilla

Community PlatformsAll-in-One Platformsenterprise

Higher Logic Vanilla is an all-in-one customer community platform designed for B2B and B2C companies to build branded online communities. It specializes in customer support deflection with federated search, Q&A forums, and crowdsourced answers, while offering gamification, virtual events, and advocacy features. The platform includes drag-and-drop customization, mobile-friendly designs, and AI-powered automation to help community managers reduce support tickets and increase customer engagement.

Used by Organizations

TeamViewerTeamViewer
National Association for Gifted ChildrenNational Association for Gifted Children
InstructureInstructure
AmplitudeAmplitude
American Society of Civil Engineers (ASCE)American Society of Civil Engineers (ASCE)
A
Australian Catholic Primary Principles Association (ACPPA)
American Society of Interior DesignersAmerican Society of Interior Designers
ChurnZeroChurnZero

Founded

2000

Team Size

324

3%

Funding

Series A

$55.5M total

Monthly Traffic

75,630

3%

Key Features

  • Federated search across platforms
  • Q&A and discussion forums
  • Drag-and-drop layout editor
  • Gamification with badges and points
  • Virtual events and networking

Use Cases

Customer Support Deflection

Create self-service communities with Q&A forums, help documentation, and crowdsourced answers to reduce support ticket volume

Customer Advocacy Programs

Build branded communities that foster customer advocacy, user-generated content, and peer-to-peer networking

Product Feedback Collection

Gather and evaluate customer feedback through polls, discussions, and dedicated feedback channels to inform product development

Virtual Customer Events

Host online networking events, product launches, and educational webinars to strengthen customer relationships

Member Gamification

Increase community engagement with badges, points, leaderboards, and recognition programs to reward active participation

Target Users

community managerscustomer success managerscustomer support leadsmarketing managers

Tags

customer-communitysupport-deflectiongamificationq-and-afederated-searchvirtual-eventsadvocacybranded-community