FullStory
Analytics & IntelligenceCommunity AnalyticsEngagement & Retention TrackingenterpriseFullStory captures and analyzes every user interaction on community websites and mobile apps through session recordings and behavioral data. Community managers can use it to understand how members navigate their platforms, identify friction points in onboarding flows, and optimize key conversion paths like member registration and engagement features. The AI-powered analytics help diagnose why members might be dropping off or struggling with specific community features.
Founded
2012
Team Size
562
1%
Funding
Series D
$198.7M total
Monthly Traffic
331,400
13%
Key Features
- •Session replay and recording
- •AI-powered behavioral insights (StoryAI)
- •Heatmaps and click tracking
- •Conversion funnel analysis
- •Mobile app analytics
Use Cases
Member onboarding optimization
Record and analyze new member registration flows to identify where users drop off and optimize the community onboarding experience
Community platform UX improvement
Watch session replays to see how members navigate community forums, chat features, and content areas to improve platform usability
Event registration conversion tracking
Analyze behavioral data from community event pages to understand why members aren't completing registrations and optimize the signup process
Member engagement pattern analysis
Use AI-powered insights to understand which community features drive the most engagement and where members spend their time
Mobile app community experience optimization
Track member behavior on community mobile apps to identify friction points and improve the mobile community experience
Target Users
Tags
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