Muster
Member Engagement
Messaging & Communication
Marketing & GrowthAdvocacy & Ambassador ProgramsEmail & Newsletter PlatformsMarketing AutomationcontactMuster is a grassroots advocacy platform designed for nonprofits and associations to mobilize their member communities around public policy campaigns. Community builders use it to create advocacy campaigns that allow members to contact legislators, track engagement across campaigns, and measure policy impact. The platform includes CRM functionality to segment members by districts, embeddable action forms for websites, and analytics to understand which advocacy campaigns drive the most member participation.
Used by Organizations
National Guard Association of the United States
Cigar Rights of America
United Way
Active Minds
American Association for Respiratory Care
American Academy of Pediatric Dentistry
NACSFounded
2014
Team Size
47
2%
Funding
Venture
0Monthly Traffic
9,549
26%
Key Features
- •Advocacy campaign builder
- •Member CRM with district mapping
- •Embeddable action forms
- •Email and SMS outreach
- •Legislative targeting tools
Use Cases
Member Advocacy Campaigns
Create campaigns allowing association members to contact legislators about policy issues, with templates for emails and call scripts
Policy Impact Tracking
Measure member participation across advocacy campaigns and track which districts are most engaged to inform lobbying strategy
Member Segmentation for Advocacy
Organize members by legislative districts and create targeted advocacy campaigns based on geographic and demographic data
Action Form Embedding
Add advocacy action forms directly to community websites and newsletters to capture member engagement on policy issues
Cross-Channel Member Outreach
Use email and SMS to notify members about urgent policy matters and drive participation in advocacy campaigns
Target Users
Tags
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