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GoFundMe Pro (formerly Classy) helps nonprofits and community-led organizations run branded fundraising campaigns and convert community members into donors. Community builders can use it to launch peer-to-peer campaigns where members fundraise for the cause, create customizable donation forms, and leverage GoFundMe's 200M+ donor network for discovery. The platform includes event registration tools for fundraising galas and community events, plus analytics to track member engagement and conversion rates.

Used by Organizations

American Cancer SocietyAmerican Cancer Society
Direct ReliefDirect Relief
Joni and FriendsJoni and Friends
VeloSanoVeloSano
Stand Up To CancerStand Up To Cancer
HOPE InternationalHOPE International
V Foundation for Cancer ResearchV Foundation for Cancer Research
Union for Reform JudaismUnion for Reform Judaism
The Greater Boston Food BankThe Greater Boston Food Bank
University of Nebraska FoundationUniversity of Nebraska Foundation
Dear Jack FoundationDear Jack Foundation
Children's Cancer Research FundChildren's Cancer Research Fund
Achilles InternationalAchilles International
Musicians On CallMusicians On Call
God's Love We DeliverGod's Love We Deliver

Founded

2004

Team Size

348

1%

Funding

EXITED

$183.5M total

Monthly Traffic

310,300

174%

Key Features

  • Peer-to-peer fundraising tools
  • Branded donation forms
  • Event registration and ticketing
  • GoFundMe network integration
  • Campaign analytics and insights

Use Cases

Peer-to-Peer Community Campaigns

Enable community members to create their own fundraising pages and recruit their networks to donate to your cause, expanding reach through member advocacy.

Community Event Fundraising

Manage registration, ticketing, and donations for fundraising galas, charity runs, and community events with integrated check-in and attendee management.

Member-to-Donor Conversion

Convert engaged community members into recurring donors through customizable donation forms, automated giving nudges, and personalized ask amounts.

Community Awareness Campaigns

Launch branded fundraising campaigns that tell your community's story and leverage GoFundMe's massive donor network for increased discoverability.

Target Users

nonprofit community managersdevelopment directorsfundraising coordinatorscommunity organizers

Tags

nonprofit-fundraisingpeer-to-peerdonation-formsevent-registrationcommunity-campaignsmember-conversiondonor-engagement